Google Advertising Growth Agency
Google Ads pay-per-click (PPC) advertising is the fastest and most profitable means of immediately increasing revenue for your business or organization online. It works by sending high-relevance prospects and customers willing to pay for your services or products to your website. Essentially, we can target your prospects who have buying intent right when they are searching for your products or services on Google’s search engine.
Boss Digital is a certified Google Ads company with experts at researching your busines, setting up and managing Google Ads campaigns that will drive sales and leads to your site. We offer high-relevance and focused keyword research on determining the most cost-effective approach to obtaining customers to search for precisely what you offer. We develop effective Search Engine Marketing campaigns focused on achieving your cost per sale or lead goal, utilizing powerful machine learning software, bid management tools, and more than 10 industry experience with SMEs and enterprise companies.
The industries we cover for Google Advertising services range from Hotels, Sports Clubs, Recreational Clubs, Fitness Centres, Spas, Golf Clubs, Hospitality, Restaurants & Bars, Travel & Tourism, Property, Retail, E-Commerce & Online Stores, Education, Law Firms, Finance, Electronics, IT, Tech, Events & Local Media, Online Gambling and Dating industries.
If you’re ready to hit your growth targets, get in touch, we will discuss your business goals and we will provide a quote and a customized Google Ads plan on how to get there together.
WHAT WE COVER
25 Point Google Ads Audit
Get a free 25-point Google Ads audit that will help you identify what you are doing well, where you are wasting any advertising budget, and how to improve your Google Ads conversions, CPC, account structure, bidding, and overall strategy.
Extensive Keyword Research & Planning
We conduct intensive keyword research to hunt out the most suitable, commercially relevant keywords that have the best opportunity to target in your Google Ads campaigns.
Competitive Campaign Analysis
We use specialised software that enables us to spy on your competitor’s Google Ads, and the keywords they are targeting and also identify any opportunities on keywords they are not targeting and also their bidding strategy.
Google Ads Campaign Plan, Structure & Setup
We prepare your Google Ads campaign plan based on the best keywords to target from the research based on your budget. We set up your Google Ads account structure according to best practices and our own industry experience.
Sales Funnel Design & Setup Automations
We discuss, scope, plan and design a sales funnel that will attract, educate and engage your target audience with lead magnets, foot-in-the-door offers, and the best sales propositions for your products/services.
Ad Campaign Content and Creation
We prepare insight-driven creative and content that will attract your target audience and evoke action.
Landing Page Design & Setup
We plan, design, and create targeted landing pages that are solely focused to achieve your advertising objectives.
Google Ads Management
We manage your Google Advertising campaigns on a weekly basis, monitoring, yielding and optimising the account; adjusting bids, keywords, ads and campaigns to maximise your ROI based on the best-performing metrics.
Conversion Rate Optimization
We plan, AB test, learn and optimise your conversion rates by looking at all variables, including your ads, ad account, landing pages and website user behaviour.